POSTED Sep 19

Recruitment Marketing Manager

at WelocalizeMexico

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WeloData works with technology companies to provide datasets that are high-quality, ethically sourced, relevant, diverse, and scalable to supercharge their AI models. As a Welocalize brand, WeloData leverages over 25 years of experience in partnering with the world’s most innovative companies and brings together a curated global community of over 500,000 AI training and domain experts to offer services that span:

ANNOTATION & LABELLING: Transcription, summarization, image and video classification and labeling.
ENHANCING LLMs: Prompt engineering, SFT, RLHF, red teaming and adversarial model training, model output ranking.
DATA COLLECTION & GENERATION: From institutional languages to remote field audio collection.
RELEVANCE & INTENT: Culturally nuanced and aware, ranking, relevance, and evaluation to train models for search, ads, and LLM output.

Want to join our WeloData team? We bring practical, applied AI expertise to projects. We have both strong academic experience and a deep working knowledge of state-of-the-art AI tools, frameworks, and best practices. Help us elevate our clients' Data at WeloData.

Overview

As Recruitment Marketing Manager, you will own social media and employer branding to enhance recruitment efforts. This includes creating and executing marketing strategies, managing a content calendar, and optimizing the recruitment lifecycle through collaboration with various teams. A key focus will be on content creation, performance analysis, and driving candidate engagement across multiple channels.
Overview

As Recruitment Marketing Manager, you will own social media and employer branding to enhance recruitment efforts. This includes creating and executing marketing strategies, managing a content calendar, and optimizing the recruitment lifecycle through collaboration with various teams. A key focus will be on content creation, performance analysis, and driving candidate engagement across multiple channels.

Responsibilities

  • Owning all aspects of social media platforms and posting for recruitment purposes: Linkedin, Facebook, Instagram, General Advertising (ie Google Ads)
  • Managing employer branding: building and maintaining a strong employer brand that resonates with our target audience.
  • Driving activity in all parts of the recruitment lifecycle
  • Creation and ownership of a content calendar: providing a structured and curated breakdown posts, through cross collaboration with various team
  • Ongoing cost analysis and reporting of sources and performance to justify short and long term all activities related to marketing strategies
  • Creating and implementing comprehensive recruitment marketing activities that attract qualified candidates across various channels.
  • Creating and updating recruitment related content that supports the attraction and engagement of new and existing candidates, in cooperation with the program specific qualification teams
  • Skills/Experience

  • Content creation: graphic design, creating compelling multimedia content, editing tools
  • Content Calendar management and execution
  • Experience in large-scale requirement campaigns is ideal
  • Marketing experience is a must
  • A background in fostering online communities is a plus
  • Fluent English speaker, additional languages highly desirable (Spanish, French, German, Dutch)
  • Background and/or strong interest in data services (content relevance, data curation, LLMs, Gen AI, etc.)
  • Only CVs in English will be considered
    WeloData works with technology companies to provide datasets that are high-quality, ethically sourced, relevant, diverse, and scalable to supercharge their AI models. As a Welocalize brand, WeloData leverages over 25 years of experience in partnering with the world’s most innovative companies and brings together a curated global community of over 500,000 AI training and domain experts to offer services that span:

    ANNOTATION & LABELLING: Transcription, summarization, image and video classification and labeling.
    ENHANCING LLMs: Prompt engineering, SFT, RLHF, red teaming and adversarial model training, model output ranking.
    DATA COLLECTION & GENERATION: From institutional languages to remote field audio collection.
    RELEVANCE & INTENT: Culturally nuanced and aware, ranking, relevance, and evaluation to train models for search, ads, and LLM output.

    Want to join our WeloData team? We bring practical, applied AI expertise to projects. We have both strong academic experience and a deep working knowledge of state-of-the-art AI tools, frameworks, and best practices. Help us elevate our clients' Data at WeloData.

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