Position Overview:
ShyftLabs is seeking a talented Salesforce Marketing Cloud Developer Engineer for our Noida location, where you'll collaborate with cross-functional teams to implement efficient solutions.
ShyftLabs is a growing data product company that was founded in early 2020 and works primarily with Fortune 500 companies. We deliver digital solutions built to help accelerate the growth of businesses in various industries, by focusing on creating value through innovation.
Job Responsibilities :
The candidate should not just be an order taker but will proactively offer assistanceQuickly and accurately build, edit, and test templates and emails in Salesforce Marketing Cloud Email Studio (formerly ExactTarget)Frequently code and modify AMPscriptMetrics tracking and reporting on individual emails and campaignsHand code HTML and CSS (i.e., does not rely solely on a WYSIWYG interface to code)Create Journey Builder forms and Web Studio Cloud PagesWork closely with the email team, external departments, and third-party vendors with program, project, and task managementCreation and modification of global and local content blocksData extensions: define requirements, formatting, uploads, and troubleshootingCreate conditional logic,
Basic Qualifications :
At a very minimum, Marketing Cloud engineers/architects should have following certifications:Marketing Cloud Email Specialist
Marketing Cloud Consultant
3+ years of hands-on experience with Salesforce Marketing Cloud Email Studio (formerly ExactTarget), Journey Builder, Mobile connect for push and SMS, Einstien, AMPscript coding, and hand-coding HTML and CSS without relying on a WYSIWYG editorThe ideal candidate will also have exacting attention to detail, is a self-starter who can work independently and as part of a team, can follow instructions without skimming or skipping steps, can work under tight deadlines3+ years email marketing experience as a primary focus using the Salesforce Marketing Cloud platform3+ years coding AMPscriptMust have a core understanding of how metrics are derived and how they relate to and impact performanceMust be able to code without using a WYSIWYG interfaceKnowledge of email A/B testing, personalization, and customizationKnowledge of email best practices and optimizationAbility to use Adobe Creative Suite Photoshop to modify imagesThorough understanding of data extensions, subscriber imports, and group creation based on data filtersBeginner knowledge of SQLExperience with Salesforce CRM report creationKnowledge of the Jira project management softwareMicrosoft Excel data manipulation (vLookups)Knowledge of Americans with Disabilities Act (ADA) guidelinesAbility to work autonomously in a fast-paced environment with frequent last- minute changesSuperior communication skillsCan instantaneously adapt to changing priorities.,
Preferred Qualification :
Preferred for Marketing Cloud architects also have: Marketing Cloud Developer
Marketing Cloud Administrator
We are proud to offer a competitive salary alongside a strong insurance package. We pride ourselves on the growth of our employees, offering extensive learning and development resources.