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As a Senior Creative Strategist, you’ll brief in ad concepts that are informed by performance, cultural trends, and consumer behavior. You will lead the creative conversation with clients, aiming to improve performance through testing, iteration, and ideation. We are looking for someone who is confident, creative, and organized. This role sits at the crossroads of strategy, creative, media and data, working closely with the Digital Strategy, Creative Services, and Paid Media teams.
We are looking for someone passionate about performance creative, hands-on-keyboard experience in digital acquisition channels, and an emphasis on visual channels such as Meta, TikTok, YouTube, and LinkedIn. The ideal candidate is able to successfully lead client relationships, work collaboratively with a production team, and is able to contribute to agency-wide creative best practices. You should also be well-versed in UGC production, best practices, and be up to date on current creative trends within the UGC space. This role will work closely with the Director of Creative Strategy.
Responsibilities:
- Weekly and Monthly Creative Performance reporting via Slides, Sheets, and Ads Manager data.
- Briefing new concepts to internal and external stakeholders.
- Be an expert on creative testing and media best practices.
- Conduct cultural, consumer research.
- Lead brainstorming sessions for concepts.
- Work collaboratively with designers, producers, and media team members.
- Engage with designers to build ads that engage and persuade, providing creative feedback as needed in a constructive way.
The essentials:
- 3-5+ years of experience working in a client-facing strategic role at a creative, social or performance marketing agency
- 2 + years of performance marketing experience is a MUST
- Experience managing both eComm and lead gen creative strategy
- Facebook, Instagram, TikTok and LinkedIn experience is a must; YouTube, CTV, Pinterest, UAC and Snapchat experience is a plus
- Passion for creative and design trends in media
- Copywriting experience or strong writing skills
- Attuned to different ways to test creative beyond A/B (and best practices on digital channels)
- Facebook Business Manager and Google Ads fluency (in order to pull data)
- You are a communication guru when presenting creative strategy to C-Suite and executive audiences
- Not afraid to get in the weeds, but still able to see the trees, forest, and ecosystem
- 4-year college degree or equivalent work experience
At Media.Monks, we believe in fostering an environment where a diversity of perspectives can thrive. We proactively work to design hiring processes that promote equity and inclusion while mitigating bias. We celebrate diversity and are committed to building a team that reflects the communities we serve. We welcome and encourage qualified applicants, from all backgrounds, who are excited to contribute to our mission.
Benefits
- Excellent, full coverage medical, dental, and vision insurance with employer-paid HRA
- Generous PTO and 15 company-wide holidays
- 401k with company contribution
- Paid parental leave
- Work-life balance with an emphasis on personal well-being
- Career growth in a disruptor space & entrepreneurial opportunities within the Monks network
- A globally diverse & inclusive culture with employee resource groups such as S4 Melanin, Pride.Monks, Cultura.Monks, and more!
- Authentic commitment to DEI efforts and sustainable growth. (Why Sir Martin Sorrell signed The Climate Pledge here!)
Monks has provided a compensation range that represents its good faith estimate of what Monks may pay for the position at the time of posting. Monks may ultimately pay more or less than the posted compensation range. The salary offered to the selected candidate will be determined based on job-related factors, but not based on a candidate’s sex or any other protected status.
About Monks
Monks is the global, purely digital, unitary operating brand of S4Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world. Its integration of systems and workflows delivers unfettered content production, scaled experiences, enterprise-grade technology and data science fueled by AI—managed by the industry’s best and most diverse digital talent—to help the world’s trailblazing companies outmaneuver and outpace their competition.
Monks was named a Contender in The Forrester Wave™: Global Marketing Services. It has remained a constant presence on Adweek’s Fastest Growing lists (2019-23), ranks among Cannes Lions' Top 10 Creative Companies (2022-23) and is the only partner to have been placed in AdExchanger’s Programmatic Power Players list every year (2020-24). In addition to being named Adweek’s first AI Agency of the Year (2023), Monks has been recognized by Business Intelligence in its 2024 Excellence in Artificial Intelligence Awards program in three categories: the Individual category, Organizational Winner in AI Strategic Planning and AI Product for its service Monks.Flow. Monks has also garnered the title of Webby Production Company of the Year (2021-24), won a record number of FWAs and has earned a spot on Newsweek’s Top 100 Global Most Loved Workplaces 2023.
We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents—and resonates with—the world around us.