Technical Product Marketing Manager, AI/ML
In 2012, Lambda started with a crew of AI engineers publishing research at top machine-learning conferences. We began as an AI company built by AI engineers. That hasn't changed. Today, we're on a mission to be the world's top AI computing platform. We equip engineers with the tools to deploy AI that is fast, secure, affordable, and built to scale. Whether they need powerhouse GPU hardware on-site or the flexibility of cloud-based solutions, we've got the horsepower to make it happen. Lambda’s AI Cloud has been adopted by the world’s leading companies and research institutions including Anyscale, Rakuten, The AI Institute, and multiple enterprises with over a trillion dollars of market capitalization. Our goal is to make computation as effortless and ubiquitous as electricity.
If you'd like to build the world's best deep learning cloud, join us.
*Note: This position requires presence in our San Francisco office 4 days per week. Lambda’s designated work from home day is currently Tuesday.
What You’ll Do
As a technical product marketer at Lambda, you know the AI/ML landscape inside and out. You can speak to the intricacies of building, fine-tuning, and deploying AI model one minute, and then seamlessly shift to a conversation about crafting high-impact, full-funnel marketing campaigns the next. If you’re driven by the idea of helping AI teams (from startups to Fortune 500 enterprises) turn cutting-edge research into real-world impact, we want you on our team.
As a Technical product marketer at Lambda, you will:
Bring AI/ML Solutions to Life: You’ll own the GTM campaigns for products at Lambda, shaping how we position and talk about them in a fast-evolving market. Your work will range from conceptualizing demand-generation strategies to creating compelling product stories that resonate with everyone from engineers to C-level executives.
Design and Execute Winning Campaigns: Dig deep into AI/ML trends and translate that understanding into campaigns that captivate engineers. You’ll craft and refine messaging that grabs attention, plan multi-channel activations and spur action, and keep your finger on the pulse of campaign performance to optimize on the fly.
Collaborate with Technical Teams: You won’t just tell the story, you’ll prove the value. By partnering closely with our product and engineering teams, you’ll ensure every campaign is technically accurate, relevant to AI engineers, and showcases the actual impact GPU-accelerated computing can have on real-world AI/ML workloads.
Empower Sales with AI/ML Expertise: Your technical familiarity with AI/ML means you’ll be a go-to resource for our GTM teams. You’ll develop sales enablement materials, lead education sessions, and help conquer the competition with battle cards, product demos, and how-to guides—that not only inform but also inspire confidence.
Execute Account-Based Marketing (ABM): You’ll Develop tailored marketing strategies for high-value accounts, zeroing in on their specific AI/ML challenges and opportunities. You’ll orchestrate targeted outreach plans that resonate with each account’s unique goals, paving the way for stronger partnerships and faster adoption.
Run Webinars, Events, and Workshops: From big-name conferences to targeted meetups, you’ll identify where and how Lambda can make the biggest splash. You’ll curate the content plan, shape the messaging, and—when needed—take the stage yourself.
Make Data-Driven Decisions: You’ll keep a close eye on KPIs, iterating on campaign strategies to drive more leads, higher engagement, and stronger conversions. Sharing key performance insights with leadership and cross-functional partners will be second nature.
You will be supported by peers specializing in Events & Sponsorships, Demand Generation, Growth, Content, Web, Marketing Automation and Design.
You
Educational Background: Bachelor's degree in Computer Science, Engineering, Marketing, or a related field.
You’ve been there and done that: You understand how AI is transforming the world and know how GPUs accelerate ML workflows, you’ve got a handle on frameworks like PyTorch, and you can hold your own in conversations about large language models or advanced AI/ML techniques.
You’re Both Strategic and Hands-On: Crafting a high-level marketing plan is your jam, but you’re not afraid to roll up your sleeves to write compelling copy, dig into analytics, or put the finishing touches on a training deck.
You Turn Complexity into Clarity: You get that “technical” doesn’t have to mean “hard to understand.” You take complex AI concepts and translate them into crisp, engaging stories that resonate with diverse audiences.
You’re a Natural Collaborator: Cross-functional alignment is key. Whether you’re syncing with product managers, engineers, GTM pros, or designers, you’ll make sure everyone’s pointed in the same direction—and excited to get there.
You Deliver: You’ve run campaigns from ideation to post-mortem, juggling multiple priorities while staying cool under pressure. You’re used to measuring results and iterating to make the next campaign even better.
You Own Your Data: Dashboards, analytics platforms, and CRM systems are second nature to you. You thrive on metrics and you’re always looking for new ways to glean insights that drive performance.
Must Have Skills
Technical Acumen: deep familiarity with AI/ML and have spend time in the space.
Strategic Planning: Ability to develop and execute comprehensive marketing strategies that align with business goals.
Campaign Management: Expertise in managing all aspects of marketing campaigns, from conception to execution and analysis.
Content Creation: Skilled in both guiding and executing the creation of compelling marketing content, including copywriting, visual content, and multimedia.
Sales Enablement: Experience in developing tools and materials that empower sales teams to effectively sell products.
Demand Generation: Proven familiarity with generating leads and driving demand through various marketing channels.
Account-Based Marketing (ABM): Proficient in designing and implementing ABM strategies to target key accounts.
Data-Driven Decision Making: Strong analytical skills with the ability to interpret data and derive actionable insights.
Collaboration Tools: Experience with project management and collaboration tools such as Jira, Asana, or Trello.
Salary Range Information
Based on market data and other factors, the annual salary range for this position is $154,000 - $221,000. However, a salary higher or lower than this range may be appropriate for a candidate whose qualifications differ meaningfully from those listed in the job description.
About Lambda
We offer generous cash & equity compensation
Investors include US Innovative Technology, Gradient Ventures, Mercato Partners, SVB
We are experiencing extremely high demand for our systems, with quarter over quarter, year over year profitability
Our research papers have been accepted into top machine learning and graphics conferences, including NeurIPS, ICCV, SIGGRAPH, and TOG
We have a wildly talented team of 350+, and growing fast
Health, dental, and vision coverage for you and your dependents
Commuter/Work from home stipends for select roles
401k Plan with 2% company match (USA employees)
Flexible Paid Time Off Plan that we all actually use
Fast Facts:
Founded: 2012
Number of Employees: ~350
Investors: Andra Capital, SGW, Andrej Karpathy, ARK Invest, Fincadia Advisors, G Squared, In-Q-Tel (IQT), KHK & Partners, NVIDIA, Pegatron, Supermicro, Wistron, Wiwynn, US Innovative Technology, Gradient Ventures, Mercato Partners, SVB, 1517, Crescent Cove.
Board Members: Gaetano Crupi - USIT, Zachary Bratun-Glennon - Gradient Ventures, Robert Youngjohns
Executive Team: Co-founder and CEO, Stephen Balaban, Co-Founder and CTO, Michael Balaban, CFO, Peter Seibold, Matthew Worby, CHRO
A Final Note:
You do not need to match all of the listed expectations to apply for this position. We are committed to building a team with a variety of backgrounds, experiences, and skills.
Equal Opportunity Employer
Lambda is an Equal Opportunity employer. Applicants are considered without regard to race, color, religion, creed, national origin, age, sex, gender, marital status, sexual orientation and identity, genetic information, veteran status, citizenship, or any other factors prohibited by local, state, or federal law.