Monks

Media Data Analyst

Buenos Aires
6 days ago

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The Position

Monks is seeking an experienced Media Data Specialist to generate data-driven media insights for one of the world’s most well known brands. You will focus on enhancing media strategy through analytical & creative analysis. You will collaborate closely with the data & content & social teams to identify trends, measure the impact of media on brand KPIs. The objective of your role is to inform our clients' social communication and content strategy, formulate analysis, learning and recommendations based on an excellent mastery of data.

Our ideal candidate is an analytical and strategic team player who excels at merging art and science to develop impactful media insights. If you are passionate about driving decision-making through data while enjoying creative brainstorming, we’d love to meet you.

Key Responsibilities

  • Process, analyze and understand conversations in digital channels to identify key insights or brand opportunities.
  • Analyze owned channels analytics to identify key insights or brand opportunities.
  • Qualitative and quantitative improvement of the projects under her/his responsibility (levels of engagement and optimization).
  • Set up & monitoring of data analysis tools & dashboards
  • Campaign reporting & insight analysis for iterative learnings
  • Development & presentation of research & learnings to internal & client POCs
  • Oversight of social platforms & paid delivery 
  • Conduct test and learn programs on owned channels and campaigns
  • Monitor daily conversation related to the brands to detect communication opportunities & mitigate potential crises.
  • Generate weekly and monthly reports of both content performance analyzed always from the perspective of the content strategy and social listening.
  • Collaborate in brainstorming sessions with content and creative teams to optimize the platform in terms of content, messages, form
  • Collaborative work and integration with data, planning, and creative teams.
  • Growth and development of his/her team.

Experience & Skills

  • Ability to translate complex data insights into clear and actionable client presentations.
  • Basic understanding of media strategy execution and activations.
  • 2-3 years of experience in content and digital data analysis.
  • Agency experience preferred.
  • Hands on campaign management on social platforms. 
  • Technical knowledge of Google Suite, Google Analytics, Facebook Ads Manager, YouTube Analytics, SQL, Data Studio, Social Listening Tools.
  • Strategic thinking focused on results; ability to translate data to actionable insights & strategy.
  • Excellent organizational, analytical, and interpersonal skills.
  • Proven competence in developing innovative ideas that lead media strategy.
  • Detail-oriented with the ability to excel in a fast-paced, agile environment.
  • A forward-thinking attitude that embraces creative connections between insights.
  • Demonstrated history of maintaining successful client relationships.
  • Upper Intermediate English - You feel comfortable enough communicating in English (both spoken & written)
  • Familiarity with the entertainment industry is preferred.

#LI-SJ2 #LI-Hybrid

About Monks

Monks is the global, purely digital, unitary operating brand of S4Capital plc. With a legacy of innovation and specialized expertise, Monks combines an extraordinary range of global marketing and technology services to accelerate business possibilities and redefine how brands and businesses interact with the world. Its integration of systems and workflows delivers unfettered content production, scaled experiences, enterprise-grade technology and data science fueled by AI—managed by the industry’s best and most diverse digital talent—to help the world’s trailblazing companies outmaneuver and outpace their competition.

Monks was named a Contender in The Forrester Wave™: Global Marketing Services. It has remained a constant presence on Adweek’s Fastest Growing lists (2019-23), ranks among Cannes Lions' Top 10 Creative Companies (2022-23) and is the only partner to have been placed in AdExchanger’s Programmatic Power Players list every year (2020-24). In addition to being named Adweek’s first AI Agency of the Year (2023), Monks has been recognized by Business Intelligence in its 2024 Excellence in Artificial Intelligence Awards program in three categories: the Individual category, Organizational Winner in AI Strategic Planning and AI Product for its service Monks.Flow. Monks has also garnered the title of Webby Production Company of the Year (2021-24), won a record number of FWAs and has earned a spot on Newsweek’s Top 100 Global Most Loved Workplaces 2023.

 

We are an equal-opportunity employer committed to building a respectful and empowering work environment for all people to freely express themselves amongst colleagues who embrace diversity in all respects. Including fresh voices and unique points of view in all aspects of our business not only creates an environment where we can all grow and thrive but also increases our potential to produce work that better represents—and resonates with—the world around us. 

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